A Journey for Beauty and Wellbeing
Soul Professional is a cosmetics brand that transcends borders, present in 19 countries around the world. And our mission goes beyond simply transforming hair; It's about providing a complete hair treatment experience, merging the beauty of the hair with the well-being of the soul.
Formula for Complete Care
Our formulas are developed to offer a complete treatment for the scalp and hair. Enriched with Amazonian butters, proteins andamino acids, they provide more shine, softness and resistance, while essential oils contribute to harmony and well-being in everyday life.
Our Commitment
To bring the excellence of Brazilian hair care to the rest of the world, Soul Professional is committed to ensuring sustainability in its production methods. With a factory powered by solar energy and reused water, we seek to reduce the environmental impact when developing our products.
Responsibility to Transform
Our respect for the environment goes beyond the factory borders. The main assets of our products are acquired from cooperatives in the Amazon to promote the sustainable development of the local economy and the preservation of biodiversity. And we are also proud to be a brand free from animal testing.
The Ideal Solution
Soul Professional is ideal for treatment in beauty salons and for home care. With formulas that combine innovation, technology and nature, our products have the power to transform hair health, restore strandsdamaged and promote more shine, softness and resistance.
Nossa História
Ana Celia Mauro
Founder & CEO
Soul Professional was founded by entrepreneur Ana Celia Mauro, with the dream of developing high quality products for the professional beauty market.
Lawyer dedicated to socio-environmental issues and defender of animal rights, sought an opportunity in this market to make a difference in people's lives and in the world. Therefore, as founder and CEO of the brand, she participates in the development of each formula and adopts sustainable methods in the production system.
After many travels, he discovered the best hair spas in the world in Singapore, where he fell in love with Camellia Oil - a legendary oil used by geishas. Thus came the idea of developing creams mixed with natural oils that would provide even more shine and softness to the hair.
After much research, he found the necessary inputs in the Amazon to create a solution that nourishes and preserves the health of hair and scalp, with little chemistry. In addition to having phytotherapeutic properties that help combat stress and anxiety.
Thus, Soul Professional has been gaining more and more recognition from salons nationals and internationals.
Glauber Serafim
Technical & Artistic Director
Technical and Artistic Director of Soul Cosméticos, Glauber Serafi m has a degree in fashion and
photography, by the Milan IED, and recognized by the international media as one of the 23
Most renowned hairstylists in the world.
Mentioned by Forbes between 2019, 2020 and 2023, the hairdresser has a career of 25 years in the National and International market, and has spent time at Mod’s Hair in Paris, Liongueras in Barcelona, and as trainer and artistic director of Toni & Guy, in Milan.
Recognized worldwide, it has been featured in fashion week for five consecutive years for Dolce & Gabbana, meets big names like Snoop Dogg, Lennny Kravitz and Lady Gaga, and it's one of the most sought after hairdressers to teach courses around the world.
He was also the creator of Balayage Surf, a revolutionary technique that allows the professional achieve any desired result for the client, in just 1 hour and 30 minutes, without theneed for paper, board or cap.
Owner of two salons in Brazil, with services in Orlando and Miami, lectures and workshops around the world, Glauber is also Technical and Artistic Director of Soul Cosméticos.
